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Ricky Webster

About

Ricky Webster2.jpg

I am a designer specializing in branding and events.

Experience

ZERO TO THREE

Multimedia Designer and Production Specialist

2020-Present

Concept, art direct, design, and deliver original animations, engaging graphics, and data visualizations for different audiences, including child care providers, parents, and politicians across numerous online platforms

 

Develop and spearhead branding, designs and collateral for ZERO TO THREE programs, events, and e-commerce platforms, leading to higher sales and attendance

 

Supervise production from concept to distribution for multiple concurrent design projects to meet organizational goals, including the ZERO TO THREE LEARN Conference and Believe In Babies Storytelling Campaign

 

Collaborate with Digital Communications Team to develop new and innovate ways to generate engagement and conversation on social media channels

 

Communicate productively with multiple organizational departments to ensure brand compliance and high level of quality for initiatives

 

Act as liaison between organization and freelance designers and design firms to produce additional design projects

 

Plan, develop and execute ZERO TO THREE's Digital Asset Management system to catalogue all media assets, including archive footage for ZERO TO THREE's 50th Anniversary celebration

Multimedia Designer and Production Specialist

2020-Present

Concept, art direct, design, and deliver original animations, engaging graphics, and data visualizations for different audiences, including child care providers, parents, and politicians across numerous online platforms

 

Develop and spearhead branding, designs and collateral for ZERO TO THREE programs, events, and e-commerce platforms, leading to higher sales and attendance

 

Supervise production from concept to distribution for multiple concurrent design projects to meet organizational goals, including the ZERO TO THREE LEARN Conference and Believe In Babies Storytelling Campaign

 

Collaborate with Digital Communications Team to develop new and innovate ways to generate engagement and conversation on social media channels

 

Communicate productively with multiple organizational departments to ensure brand compliance and high level of quality for initiatives

 

Act as liaison between organization and freelance designers and design firms to produce additional design projects

 

Stay abreast of current design trends to ensure ZERO TO THREE remains first-in-class for early-life non-profit organizations

Northern Virginia Association of Realtors®

Associate Creative Director

2015-2020

Planned and executed graphic design, multimedia, motion graphics and video communication initiatives to improve member, consumer and affiliate experience

 

Launched new multimedia and digital experiences for NVAR members, including a podcast and hands-on technology demos

 

Strategized, planned, created and executed all aspects of branding for Annual NVAR Convention, including logos, video and motion graphics promotions, on-site large format print branding, programs, and more

 

Collaborated with NVAR CEO, Membership Engagement Team and Communications Team to deliver Board of Director's vision

 

Developed NVAR website taxonomy and back end organization for a streamlined digital experienceEstablished organization-wide internal communication strategies, enabling more constructive talk and feedback across departments

Education

James Madison University

2011-2015

Bachelors of Science, Media Arts and Design

Minor: Music Industry, Production Focus

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